NAVISTAR
Brand Video
Navistar is a Fortune 500 trucking company. With their all-new electric trucks and school buses around the corner, they wanted to plant a flag about sustainability. So for two weeks, we traveled the country, filming the most beautiful, majestic parts of our nation—all to show that if anyone knows what’s worth saving, it’s the company who has seen it all from the driver’s seat.
NERD ALERT: The colorist for this video, Eric Whipp, also colored Mad Max: Fury Road!
Credits: creative director, writer